Beyond its famous turquoise waters and pristine beaches, Aruba is a living, breathing island with a culture, rhythm, and warmth all its own. Whether you’re coming to relax, explore, indulge, or connect, Aruba offers something for every kind of traveler. And with over 250 distinctive vacation rentals, from cozy studios to opulent ten-bedroom estates, VacationAruba has you covered. We can make sure your stay will be as simple or as lavish as you choose, no matter what type of traveler you are.
The Local-at-Heart
Some travelers seek more than a holiday. They want a sense of belonging. If you’re the kind who bypasses the touristy souvenir shops in favor of chatting with the baker at the corner panadería or attempts to order lunch in Papiamento (Aruba’s native creole), then you’re a Local-at-Heart.
VacationAruba helps make that connection effortless. From the moment you book directly with us, you’re welcomed not just as a guest but as part of a broader island community. In fact, supporting a locally owned company like VacationAruba means your travel funds contribute directly to Aruba’s cultural preservation and sustainability efforts.
In return, we’ll guide you to hidden-gem markets, local craft vendors, and the best spots to grab fresh pastechi. Want to avoid the crowded beaches? We know the secret stretches of sand where only the locals go.
The Food Explorer
For some, the true heartbeat of a destination is its food. If your travel plans revolve around what and where you’ll eat next, Aruba is a culinary playground. With influences from Caribbean, European, South American, and African cuisines, the island is a melting pot of flavor. You’ll find everything from grilled snapper served in beachside shacks to gourmet fusion dishes with oceanfront views. Don’t miss keshi yena, a deliciously rich meal made from melted Edam cheese stuffed with spiced meat. And when the sun sets, head to a local food truck for BBQ ribs, fried plantains, or a piping-hot arepa.
At VacationAruba, we’re just as passionate about food as you are. So, go ahead and ask us for advice and recommendations. In fact, you can check out these 5 delicious savory bites and 11 local desserts you’ll want to try when you’re in Aruba. We’re sure you’ll find your next favorite from our lists.
The Adventurer
If you’re the kind who packs hiking boots instead of flip-flops, Aruba is your kind of island. Start with Arikok National Park, which spans nearly 20 percent of Aruba’s landscape. Here you’ll find rugged hiking trails, sweeping vistas, ancient petroglyphs, and cactus-strewn terrains perfect for explorers. And don’t miss the Natural Pool (or Conchi), reachable by 4×4 or even horseback, for a refreshing dip mid-adventure.
If you’re a scuba enthusiast, dive to the Antilla shipwreck or snorkel in crystal-clear coves teeming with marine life. Of course, when you book with VacationAruba, our team will connect you with seasoned guides who know the land, sea, and stories that most tourists never hear.
The Romantic
Whether you’re celebrating a honeymoon, anniversary, or simply each other, Aruba is tailor-made for romance. Picture yourselves sipping wine on a private balcony as the sun dips below the horizon or stealing a quiet moment under a sky full of stars. VacationAruba offers rentals like beachfront bungalows, condos with amazing views, and private studios where you can have candlelit dinners and even spontaneous proposals at sunset.
The Partygoer
If your idea of a dream vacation includes dancing under the stars and toasting new friends with tropical cocktails, Aruba’s nightlife has you covered. So, kick off your night with a beachside happy hour, then jump aboard the legendary Kukoo Kunuku party bus—a roving celebration that feels part bar crawl, part carnival. Prefer live music? Moomba Beach is known for its sunset sets and barefoot dancing. If you’re after a club vibe, Gusto Nightclub brings the energy well into the early morning. And don’t worry about the late-night hunger pangs; we’ll point you toward the best after-dark food trucks to refuel.
The Beach Lover
Maybe your dream day includes little more than a towel, a paperback, and the steady rhythm of waves. If so, you’ve come to the right place. With more than 20 beaches to explore, Aruba offers something for every sand-seeker, from family-friendly spots to nearly untouched hideaways. Take note, though, Aruba has banned sunscreens containing oxybenzone and encourages reusable water bottles and bags. So, make sure you pack right so you can enjoy sun, surf, and sky to the fullest.
The Digital Nomad
Travel isn’t just for downtime anymore. If you’re working remotely, Aruba offers a seamless blend of productivity and paradise. With strong Wi-Fi and reliable utilities, the island is ideal for digital nomads who are part of the One Happy Workation program. Many of our properties include quiet workspaces and shaded terraces. You can start your morning with a swim, answer emails with your toes in the sand, and finish your day watching the sun melt into the Caribbean.
So, What Type of Holidaymaker Are You?
Maybe you see yourself in just one of these traveler types. More likely, you’re a blend. The truth is, Aruba brings out different sides of us depending on the moment, the mood, or even the company we keep.
With VacationAruba, your travel style doesn’t have to fit into a box. Whether you’re chasing adrenaline, seeking serenity, or simply rediscovering yourself, our in-house activities specialist will enhance your Aruba experience by curating personalized and unforgettable adventures tailored to your interests and preferences. Most of all, we’ll help you discover what travel is truly about: joy, connection, and unforgettable moments.